Technology Enhances Scope of Radio Broadcasting

Local radio stations are now able to reach all over the country and the world via live stream technology.

| 2017 Q2 | story by Tim Robisch, General Manager KISS-FM, The Bull and KLWN New FM & 1320
 Great Plains Media

Left: General manager Tim Robisch surrounded by “Big D and Bubba.”


Technology has changed the landscape of radio broadcasting, and anyone can have the live and local programming of New FM 101.7 and 1320 KLWN, 92.9 The Bull and 105.9 KISS FM anywhere on the planet. Those changes have enhanced the impact our local radio stations continue to make in our lives. That same technology provides national reach for shows like “According to the Record,” the longest-running radio program in Kansas, and “Rock Chalk Sports Talk,” both KLWN shows . Plus, that technology brings top national programming to our local community.

Many ask, “Has digital technology silenced the voice of live and local radio?” The answer is a resounding no! Nielson Audio’s most recent study of national listening habits show that local radio stations reach over 93% of Americans on a weekly basis and on average we spend over five hours weekly with our favorite radio stations. Our stations, and other forms of audio sources are available on via internet “streams,” however, the percentage of listening to sources like XM, Spotify and Pandora amount to less than 10% of weekly listening.

That same advanced web technology allows apps like “Tune In” to make radio stations available anywhere there is internet access. That means you can use your smartphone, tablet or computer to follow your favorite radio personality, sports team or talk show host anywhere in the country or the world for that matter via that radio stations streaming signal. Certainly a long way from plugging in an antenna and the stereotype of old time radio.

Our live local radio stations have other benefits of being nationwide via the information superhighway: They have access to high-quality programming that would otherwise not be available to our community and are tailored to our community needs. Two very popular programs, “The Clark Howard Show” on New FM 1017 and 1320 KLWN, and “Big D and Bubba Morning Show,” on 92.9 The Bull, are heard daily here in Lawrence and Douglas County while originating from their home bases in Atlanta and Nashville. Technology enables those personalities to provide us great guests and highly relevant information and entertainment that we would otherwise not be able to access. That same technology enables customization for breaking news, weather and information for our community at a moment’s notice.

 Great Plains Media

Clark Howard

Clark Howard is an excellent example of a national personality who perfectly fits our Lawrence community, its needs and its attitude. He is heard weekdays from noon until 3 p.m. on New FM 100.7 and 1320 KLWN. He is widely recognized as a “consumer champion” from his base in Atlanta, where his goal is to help everyone save money by spending less. Practical advice from his huge network and nationwide following gives our community valuable information about finances, technology, cost-conscious shopping and health we would otherwise not be able to access.

92.9 The Bull features Big D and Bubba from 6 to 9 a.m. every weekday morning, bringing unique humor, access to the top performers in country music and national accolades as the best morning show in country radio. That is only part of what Big D and Bubba bring to northeast Kansas from Nashville. In addition to live interviews and in-studio performances, we receive local news and interact with 92.9 The Bull listeners, as well as broadcasting weather information and information on Lawrence area events, shows and community issues. Whether it is information on our Jayhawks, a show at the Granada or a stage in Kansas City, Big D and Bubba bring their positive attitudes to us daily.

Technology offers a worldwide microphone for Lawrence, keeping it engaged and entertained on our special and unique community by delivering top-tier talent to us every day.
Share.

38 Comments

  1. молитва при смерти друга павел кашин молитва аккорды если не можешь
    принять решение гадания
    приснилась знаменитость девушка к чему
    как сделать приворот девушки в домашних условиях без последствия в домашних

  2. 466110 17843I recognize there exists an excellent deal of spam on this weblog web site. Do you want aid cleaning them up? I can aid among courses! 175427

  3. Hey there! Do you use Twitter? I’d like to follow you if
    that would be okay. I’m definitely enjoying your blog
    and look forward to new posts.

  4. This design is spectacular! You most certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start
    my own blog (well, almost…HaHa!) Great job. I really loved
    what you had to say, and more than that, how you presented it.
    Too cool!

  5. continuously i used to read smaller articles or reviews which as well clear their motive, and that is also happening with this article which I am reading here.

  6. Ahaa, its good conversation on the topic of this article at this place at this weblog, I
    have read all that, so at this time me also commenting at this place.

  7. I will right away clutch your rss feed as I can’t to
    find your email subscription hyperlink or e-newsletter service.
    Do you’ve any? Please let me know so that I may just subscribe.
    Thanks.

  8. Fine way of describing, and fastidious article to take data about my presentation subject matter, which i am going to convey in university.

  9. Hi I am so thrilled I found your weblog, I really found you by mistake,
    while I was searching on Google for something else, Anyhow I am here now and would just like to say
    cheers for a marvelous post and a all round enjoyable blog (I also love the theme/design), I don’t have time to
    look over it all at the minute but I have bookmarked it and also added in your RSS feeds, so when I have time I
    will be back to read much more, Please do keep up the excellent jo.

  10. Excellent article. Keep posting such kind of info on your page.
    Im really impressed by your site.
    Hello there, You’ve done an incredible job. I will certainly digg it and personally recommend to my friends.

    I am sure they will be benefited from this web site.

  11. Hi there, just became aware of your blog through Google,
    and found that it’s truly informative. I’m going to watch
    out for brussels. I’ll appreciate if you continue this in future.
    Lots of people will be benefited from your writing.

    Cheers!

  12. Good post. I learn something totally new and challenging
    on blogs I stumbleupon on a daily basis. It will always be
    helpful to read articles from other authors
    and practice a little something from other sites.

  13. Thank you, I have just been searching for info approximately this topic for a
    while and yours is the greatest I have discovered till now.
    But, what concerning the bottom line? Are you positive in regards to the source?

  14. Do you have a spam problem on this blog; I also am
    a blogger, and I was wondering your situation; many of us have developed
    some nice procedures and we are looking to trade strategies with other folks, be sure to shoot me an e-mail if interested.

  15. I wanted to thank you for this wonderful read!! I definitely
    enjoyed every little bit of it. I have got you bookmarked to look at new things you post…

  16. Hello There. I found your blog using msn. This is a really well written article.
    I’ll make sure to bookmark it and come back to read more of your useful information.
    Thanks for the post. I’ll certainly return.

  17. Greetings from Carolina! I’m bored to death at work so I
    decided to browse your site on my iphone during lunch break.
    I enjoy the knowledge you provide here and can’t wait to take a
    look when I get home. I’m surprised at how quick your blog loaded on my mobile ..

    I’m not even using WIFI, just 3G .. Anyways, awesome
    blog!

  18. Nice blog here! Also your website loads up fast!
    What host are you using? Can I get your affiliate link to your host?
    I wish my web site loaded up as quickly as yours lol

  19. Hi! I just wanted to ask if you ever have any problems with hackers?
    My last blog (wordpress) was hacked and I ended up losing many months of hard work
    due to no data backup. Do you have any solutions to prevent hackers?

  20. Wow, incredible blog format! How lengthy have you been blogging for?
    you make running a blog glance easy. The overall glance
    of your site is fantastic, let alone the content!

  21. Attractive section of content. I just stumbled upon your weblog and in accession capital to assert that I get actually enjoyed
    account your blog posts. Any way I will be subscribing to
    your augment and even I achievement you access consistently rapidly.

  22. Useful information. Fortunate me I found your website accidentally,
    and I am stunned why this accident didn’t happened in advance!
    I bookmarked it.

  23. First of all I would like to say excellent blog! I had a quick question that I’d like to ask
    if you do not mind. I was curious to find out how you center yourself and clear
    your head before writing. I’ve had difficulty clearing my
    thoughts in getting my thoughts out there. I truly do take pleasure in writing however
    it just seems like the first 10 to 15 minutes tend to be wasted simply just trying to figure out how to begin. Any recommendations or hints?
    Appreciate it!

  24. Excellent article. Keep writing such kind of info on your page.

    Im really impressed by your blog.
    Hello there, You’ve performed a great job. I’ll certainly digg it and in my
    view suggest to my friends. I’m confident they’ll be benefited from this site.

Leave A Reply

Contact to Listing Owner

Captcha Code